Retail and CPG
Retail Chain Delivers Top-Notch Experience by Analyzing 100 Million Transactions Spread over Two Years
The grocery chain wanted to align its merchandise mix and store inventory to match its customer’s specific needs and offer a unique shopping experience.
With a massive network of stores and daily visitors, they were tracking every purchase and logging almost 140,000 transactions per day. However, their current BI environment was unable to support complex analysis of massive data.
This case study highlights how Kyvos helps them get quick answers to all their business questions by delivering speed-of-thought analytics on two years of customer data.
In this case study, you will learn how they use Kyvos to:
- Map buying patterns with customer profile data to offer better experiences
- Analyze buying patterns over two years to improve forecast accuracy
- Perform year-over-year analysis on historical data to cater to seasonal demand fluctuations