Getting a unified view of the customer’s journey and consolidating this data across millions of customers can answer several key business questions such as, which product features are most valuable to the customers, how various steps of customer experience drive conversions, how customer support interactions contribute to conversions, how marketing campaigns affect customer interactions, and many more such questions.

Most organizations today use Big Data platforms to manage and store their customer data. But when it comes to analytics, they struggle to use this data. Their existing tools fail to meet the expectations of the business users as they find it difficult to process the huge volume of data that is collected from multiple touchpoints.

Download this eBook to learn:

  • How your organization can use customer journey analytics to get unthinkable business value
  • How you can overcome challenges associated with volume, speed, and complexity of customer journey data
  • How Kyvos delivers instant insights into billions of customers interactions